Restaurant Reality Check

News and Peter Romeo's views on the business behind the nation's favorite pastime.

Saturday, January 17, 2009

The King posted this on Twitter in a message to those who follow news about the Whopper Virgins campaign:

And I always thought Jack of Jack in the Box was the studmuffin of fast-food chain mascots.

Peter Romeo: Port Washington, N.Y.; Peter Romeo has covered the restaurant business since 1981 for a variety of magazines, newspapers and websites. He currently serves as vice president of content for Restaurant Business magazine, FoodService Director magazine, monkeydish.com. Earlier he served as executive editor of Nation's Restaurant News' website. During his stewardship, monthly page views grew from 300,000 to more than 2.3 million. Then the economy rudely interrupted (read his other blog, Pink-slipped). Romeo is often invited to address industry conferences and classes and serves as a source for the general media. He resides in Port Washington, N.Y., with his wife and five retired greyhounds.

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